Applying color psychology is one of the most powerful methods to appeal to customers' attention, trigger their purchase behavior and ultimately drive more sales. Realizing how important colors are in every visual presentation of your business can help you increase conversion rates. Learn more about the power of colors and their use in brand marketing from the following infographic by Skilled.
Infographic Sources:
1. Kissmetrics Blog
2. The Influence of Website Colors and Web Design on User Behavior
3. Case Study: How Using Color Psychology Improved Our Website
4. Color Meaning
5. Use Color to Improve Your Website Conversion
6. UX Dilemma: Red Button vs. Green Button
7. HubSpot Blog
8. The attack of red buttons: how GSM.nl reduced bounce rate by doing a simple change
9. How RIPT Apparel increased their sales by 6.3% using Visual Website Optimizer
10. One “Unbelievable” Call-to-Action Color Makes $80 Million
11. Call to Action Buttons: Examples and Best Practices
12. The Psychology of Color in Marketing and Branding
13. The Psychology of Color: How to Use Colors to Increase Conversion Rate
14. The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart
1. Kissmetrics Blog
2. The Influence of Website Colors and Web Design on User Behavior
3. Case Study: How Using Color Psychology Improved Our Website
4. Color Meaning
5. Use Color to Improve Your Website Conversion
6. UX Dilemma: Red Button vs. Green Button
7. HubSpot Blog
8. The attack of red buttons: how GSM.nl reduced bounce rate by doing a simple change
9. How RIPT Apparel increased their sales by 6.3% using Visual Website Optimizer
10. One “Unbelievable” Call-to-Action Color Makes $80 Million
11. Call to Action Buttons: Examples and Best Practices
12. The Psychology of Color in Marketing and Branding
13. The Psychology of Color: How to Use Colors to Increase Conversion Rate
14. The Know It All Guide To Color Psychology In Marketing + The Best Hex Chart
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